Vistar Media is an advertising platform that enables brands to reach consumers based on their behavior in the physical world.
Vistar Media is an advertising platform that enables brands to reach consumers based on their behavior in the physical world. We work with enormous data sets that help us understand where consumers go throughout the day. Through our geospatial technology, we are able to not only gain valuable insights from this data but also, act on these insights by reaching on-the-go consumers through mobile and out-of-home advertising.
Vistar Media is the only company that can offer this seamless experience, surrounding consumers with media across two screens. We spent the first 1.5 years of our company building the ad tech infrastructure (ad server and exchange) for digital out-of-home knowing that in order to truly reach a consumer in the physical world, a marketer must have scale across both mobile and out-of-home media.
Mark was previously the Chief Architect of Invite Media. He has overseen technical teams of various sizes and built many cost effective distributed systems, and contributes to a variety of open source projects.
Michael was previously a Co-Founder of Invite Media, the first universal demand side platform for online display advertising. Invite was purchased by Google in 2010. He has a BSE in Materials Science Engineering from University of Pennsylvania.
Matt was previously head of performance strategy at GroundTruth (formerly xAd). He has lead teams dedicated to revenue management, growth performance, and go-to-market strategy. Matt has a BS in Marketing & Management from Siena College.
Services do not knowingly directly collect personal information, and Vistar Media does not use any such information that may be inadvertently collected in any way. We do not collect, create or share individual consumer profiles for the purpose of buying, selling or targeting advertising, and thus we have no use for, and no reason to collect, personal information through the Services. However, because our customers often control the deployment of the technology necessary to deliver Services, we cannot guarantee there is no such data collected in our systems.