How it works

Digital out-of-home makes a big impact.
Vistar ensures it’s bigger than ever.

Vistar Media offers a complete end-to-end programmatic ecosystem to help your business get the most out of digital out-of-home media. This includes a demand-side platform (DSP), supply-side platform (SSP), and digital signage software (our ad platform and Cortex), all integrated together to enable data-driven, automated, measurable DOOH transactions.

 

 

Services

Vistar connects marketers, media owners,
and audiences like never before.

Marketers to Audiences

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Marketers to Audiences

Reach any audience, on any screen with a scalable, data-driven demand-side platform for digital out-of-home.
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Media Owners to Marketers

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Media Owners to Marketers

Offer marketers the media they want and need with a supply-side platform connected to the world’s leading omnichannel DSPs.
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Resources

Discover how Vistar is innovating out-of-home.

News

Vistar Redefines “the Loop” with Unified Ad Serving

First-to-market solution provides outdoor media owners with programmatic and traditional ad scheduling capabilities in one platform
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BLOG

Brands Use New Tech to Extend Third-Party Data Strategies into DOOH

Vistar Media has released a new comprehensive guide to audience and targeting strategies for digital out-of-home.
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News

Vistar Redefines “the Loop” with Unified Ad Se ..

First-to-market solution provides outdoor media ow ..
Read More

BLOG

Brands Use New Tech to Extend Third-Party Data Str ..

Vistar Media has released a new comprehensive guid ..
Read More

Testimonials

Vistar is changing the game for
customers around the globe.

Automated, data-driven buying of digital out-of-home is poised to help advertisers reach consumers in new and creative ways that deepen personalization and storytelling without losing mass-scale or brand safety. We’re excited to collaborate with Vistar to make that possible via Adobe Advertising Cloud.” – Bryan Seltzer, Managing Director, US, Ad Cloud

The potential of growth in DOOH is becoming clearer by the day, and XPETO has seen the benefits it brings to our clients’ business. Vistar has been a great partner in this process, providing us with support and smart solutions as we navigate this evolving landscape.” – Leanne Scriven, Director, Programmatic Systems at XPETO, the in-house programmatic trade desk of Media Experts

The ability to build out “Deals” on the Vistar platform and communicate with DSPs and digital buyers is extremely useful to us. The platform allows for our inventory to be more discoverable.” – Ian Dallimore, Director of Digital Growth, Lamar