About Acxiom

Acxiom is an enterprise data, analytics, and software as a service company. Acxiom compiles insights on known consumers and households to provide the most accurate, comprehensive, up-to-the-minute data available. This enables advertisers to understand, identify, and target audience segments, whether the channel used to connect is online, mobile, television, email, or direct mail. Acxiom ingests, cleans, matches, enhances, and distributes diverse data sets at scale in a privacy-compliant way.

Use cases

Demographics
Homeowner
Purchase Behavior
Financial Data
Brand Affinities
Lifestyle, Brand, and Product Interests

Example segments

Yoga Enthusiasts
Books Car Maintenance Via Mobile App
MonthlyCoffee BeanSubscription
Frequent Traveler
Leases a 2020 vehicle
Supports Environmental Causes

Live in: NL, DE

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