About Foursquare

We believe in the power of location. What people experience in the real world and the places they go are powerful reflections of who they are and what they care about. We help leading global companies tap into this intelligence to create better customer experiences and smarter business outcomes, all based on the world’s leading platform for understanding people, places, and the interactions between them.

Foursquare, previously Factual, builds audience segments based on real-world device movements and places visited. Easily extend your existing targeting strategies from other media channels into DOOH. 

Foursquare audiences use cases

• Reach consumers based on frequently visited locations
  • Retain brand loyalty & increase sales
  • Conquest competitive brands
• Use Foursquare segments across all media channels

Live in: US, CA, AU, NZ, SG, MY, ID, PH, HK, MX, BR

Foursquare places use cases

• Reach consumers based on points of interests with more than 115 attributes including location, chain, hours of operation, social media presence, tips, photos, popularity, and more.

Live in: US, CA, AU, NZ, SG, MY, ID, PH, HK, TH, UK, AT, DK, FI, FR, IT, DE, NO, PL, PT, ES, ZA, SE, CH

Foursquare foot traffic use cases

• Quantify the lift in visits to your brand's physical locations, so you can understand how your ads influence people to engage in-store and in-person. 

Live in: US, CA

Example segments