About LiveRamp

With data at the forefront of programmatic DOOH, Vistar Media clients have access to Liveramp, a global leading data marketplace solution. As the leading data connectivity platform powered by core identity capabilities and an unparalleled network, LiveRamp enables companies and their partners to better connect, control, and activate data to transform customer experiences and generate more valuable business outcomes.

Headquartered in the technology hub of San Francisco, LiveRamp delivers privacy-conscious solutions that honor the best practices of leading associations, including the Digital Advertising Alliance’s (DAA’s) ICON and AppChoices programs, the Interactive Advertising Bureau (IAB), the Data & Marketing Association (DMA), and the Advertising Research Foundation (ARF).

Use cases

Activate 1st party audiences across digital OOH campaigns
Access audience providers with various identifiers to build omni-channel campaigns

Live in: USA

"At Coegi, we do not take vetting another DSP lightly. This is because it can be a large ask for an organization to manage yet another UI. We chose to partner with Vistar for a reason: it makes our offering more robust, they are awesome to work with, it’s a seamless integration into our current workflow and the innovation of the product is second to none.”